Content marketing is about setting an agreed strategy – what do you want to be known for? – and then executing consistently over time.
We write compelling, relevant, search engine optimized content that gets clicks.
Our process is to work with your team to:
- Define purpose, audience and delivery channels
- Establish content and themes
- Extract content from the brilliant minds of subject matter experts: we come to each interview armed with questions around themes to challenge the SME to think dynamically about the topic
- Create a communications calendar and get posting!
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